Your best clients are searching ChatGPT for legal counsel. Your competitors are the answer.
We run 20 of the highest-value AI searches in your market — the exact queries your GC clients, HR directors, and startup founders are using right now. Every gap gets a dollar estimate. Then we close them.
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See an AI citation audit in 90 seconds
Record a Cowork screen-capture of a real audit running and the XLSX arriving in an inbox. Embed here. Neil Patel’s top conversion fix — slot reserved.
Here’s what’s happening in your market
When a GC types this into ChatGPT, an AI answer appears. It names specific firms. One firm appears in 17 of 20 related queries. Is it yours?
When a CTO asks Perplexity for IP counsel, the same 3 firms dominate. This is not luck. It is a specific content architecture most firms have never built.
Each query your competitors appear in and you don’t has a case value attached to it. That value is usually six figures annually — we calculate it exactly.
How we close your AI citation gaps
You get your citation report
Tell us your firm, practice area, and city. We run the 20 highest-value AI queries in your market — the exact searches your ideal clients use right now. Each checked across ChatGPT, Perplexity, and Google AI Overviews.
You see your gaps — not traffic
Every gap is assigned an estimated annual case value. You see exactly which competitors are capturing what, denominated in dollars, not impressions or rankings.
We close them — compliantly
Bar-compliant articles, entity authority placements, and schema — all designed to make AI engines cite your firm. Every piece reviewed against your state bar’s advertising rules before it publishes.
Your AI Citation Report — in 15 minutes
Find out which AI searches are sending your cases to competitors — and what each gap costs you in annual case value. 20 queries. Three AI sources. A prioritised action plan.
- ChatGPT, Perplexity, and Google AI Overviews
- Practice-area case value estimates on every gap
- Real competitor firm names — not anonymised placeholders
- Prioritised action plan with recommended content types
- No sales call. No commitment. Yours to keep.
Report delivered within 15 minutes. No subscription. No agency relationship required. Every audit buyer gets one complimentary follow-up call.
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Close every gap. Own every AI answer.
For firms ready to move from the citation audit to systematically owning their AI search landscape.
Foundation
Own the AI answers for your primary practice area
Single practice area · 10–25 attorneys
- Monthly citation audit — 20 queries
- 4 AEO-optimised articles
- 2 entity authority placements
- State bar compliance review on all content
- Monthly AI Landscape Report
Authority
Become the firm AI recommends across every area you serve
2–3 practice areas · 25–50 attorneys
- 40-query audit across all practice areas
- 8 articles + comparison piece
- 4 entity authority placements
- Full multi-jurisdiction compliance review
- Case-value attribution report
Dominance
Make your firm the definitive AI citation for your market
Unlimited queries · 50+ attorneys
- Unlimited query mapping
- 12–16 articles/month
- Full entity authority programme
- Competitor response content
- Bi-weekly strategy calls
The questions managing partners ask
Is AI search actually driving real legal cases yet?
Yes. ABA research shows 96% of people seeking legal advice begin their search online — and the shift to AI as the first search layer is fastest among the exact corporate buyers B2B law firms want: GCs, HR directors, and founders. These are heavy AI tool users by profession. Firms appearing in AI answers are receiving inbound enquiries they cannot otherwise explain. Firms that do not appear are watching unexplained traffic declines. The window where citations are unclaimed is open now — it will not stay that way.
Can I trust your case value estimates?
The estimates use published average legal fee data by practice area and query type — the same benchmarks used by legal market analysts. We use the mid-point average, not the top end, and every figure is labelled as an estimate throughout the report. The purpose is prioritisation: a $120,000-per-case query deserves more attention than a $5,000-per-case query. If you want to apply your firm’s own average case value to the report, the Priority Actions tab is built for exactly that.
My current agency handles our SEO. How is this different?
Traditional SEO and AI citation strategy are different disciplines. An agency ranking your content on Google is not building the entity authority signals, FAQ schema architecture, or structured answer patterns that AI engines use to decide who to cite. Most agencies offering “AI SEO” are applying standard SEO tactics to an AI problem. The citation audit shows you exactly where your firm stands in AI answers specifically — independent of your Google rankings. Many firms with strong Google presence have near-zero AI citation rates.
Your competitors’ citation rate went up this month. Has yours?
$197. 15 minutes. The exact queries your competitors are winning in AI search — and what each one is worth in annual case value.
Get My AI Citation Report — $197